Monday, 10 September 2012
When did you start your business and how did it come about?
My sister, Lucy, and I grew up seeing our dad illustrating beautiful picture books for children. Following the birth of Lucy's first baby in 2010, the idea for Little Blue Zebra was also born - we thought it would be lovely to make his much adored illustrations available as prints. Between us we now have three little ones, so it's good fun (as well as challenging at times!) running our business around them - Granny is an invaluable child minder!
Why did you choose your business name?
We had a family brainstorming session to try and think up a company name. We wanted something a bit unusual and memorable. The zebra image has always been admired by others over the years and, although you wouldn't think of zebras as being blue, there is quite a lot of blue in the baby zebra illustration as well as the background. 'Little Blue Zebra' was suggested and it was a hit amongst us all - we frequently get positive comments about our company name whenever we ring someone up and say where we are calling from!
What have you most enjoyed in your career so far?
Launching the company after months and months of planning, designing and sourcing materials for our prints and packaging was a major moment for the whole family team. Seeing orders coming through for the first time was so exciting - it still is!
Have you had any major highlights, personal or business in the last few years?
With backgrounds in environmental conservation and graphic design, we didn't know very much at all about setting up a company before we began. We're by no means experts now but it's amazing how many new things we have learnt and achieved in the past couple of years. It's been an exciting journey and we're looking forward to what the future holds.
What inspires or motivates you?
We've recently started doing shows which is good fun and means we get to meet lots of lovely customers face to face. It's really inspiring to hear their positive feedback. We already have exciting ideas for new products which we hope to launch in the near future. Meeting customers at the shows gives us lots more ideas which we immediately want to go back and start doing as well!